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Measuring of center of gravity change in SUVs due to weight change
Caha, Antonín ; Rak, Martin (referee) ; Křižák, Michal (advisor)
The master's thesis deals with the measurement of the height position of the centre of gravity of SUVs. The thesis describes the change in the centre of gravity of the car, that was determined as a function of the number of passengers and the effect of the load from the roof box. This work in the research section describes the current state of knowledge of the subject. The other part of the work summarises the methods of measuring the centre of gravity position. The main part of the work contains a detailed description of the results obtained in practical measurements of gravity selected SUVs. Then the results are commented in detail and the conclusion summarized the information obtained from the content of the whole thesis.
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Measuring of center of gravity change in SUVs due to weight change
Caha, Antonín ; Rak, Martin (referee) ; Křižák, Michal (advisor)
The master's thesis deals with the measurement of the height position of the centre of gravity of SUVs. The thesis describes the change in the centre of gravity of the car, that was determined as a function of the number of passengers and the effect of the load from the roof box. This work in the research section describes the current state of knowledge of the subject. The other part of the work summarises the methods of measuring the centre of gravity position. The main part of the work contains a detailed description of the results obtained in practical measurements of gravity selected SUVs. Then the results are commented in detail and the conclusion summarized the information obtained from the content of the whole thesis.
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New trends in the automotive industry
Martan, David ; Smrčka, Luboš (advisor) ; Zámečník, Petr (referee)
This thesis describes new trends in the automotive industry. It investigates how these trends altered the automotive market and industry and what are the reasons of it. The thesis then ascertains an impact on the new cars business, in which stress is put on new technologies and automotive market development in the world, with emphasis on the Czech Republic within the crisis period. The thesis follows 2 trend groups, namely the trends that already appear for a longer time as well as the quite new trends influencing substantially the automotive market. The first named group deals with the technological innovations as well as for example with the problem concerning car factories model families expanding with the aim to maximize volume of sale; problems of the car new models safety and performance is another topic of this thesis. As another important topic of this group diesel drive phenomenon problems in the European Union can be taken into account as well as additional burden of taxation for cars with higher fuel consumption connected with it. A significant part of the second group comprises financial crisis development and impact on the new cars sale in a given period. In addition to it, it describes quite new trends, e.g. engine capacity decreasing with the use of supercharged engines (downsizing), coming wave of SUV cars and a phenomenon of four-wheel drive cars. In the final part of this diploma paper problems are analyzed and finally hybrid cars development as well.
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New vehicle model generation market launch
Mentlík, Tomáš ; Vávra, Oldřich (advisor) ; Trešl, Marek (referee)
This thesis deals with market launch of new model generation of Hyundai Tucson on Czech market. Suggestions a recommendations for new model launch are supported by detailed analysis based on intern sources and secondary data, which are divided to several following parts: Czech automotive market analysis, analysis of Sport Utility Vehicles, consumer insight analysis of previous model generation, introduction of new generation and its key features, competitors overview and comparison with them, marketing communication of Hyundai carmaker, previous model generation and its competitors and positioning. Conclusion and target of this thesis are proposals and recommendations to new model generation launch focused on product, target group, competitors and communication.
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